LCD displays from Avire have been installed in lifts at the Kingold Century Project in Zhujiang New Town, Guangzhou, China. Two E-Motive Panorama displays are currently entertaining passengers using the building’s high-speed Mitsubishi lifts. A further 21 displays are due to be fitted before the end of 2015.

Total of 23 displays due to be fitted by the end of the year.

Kingold Century Project will be the headquarters for the Kingold Group and large multinational corporations in South China. The landmark building is 228m high and covers a total area of 210,000 square metres.

The Panorama offers an ultra-wide aspect ratio that enhances building space, providing greater flexibility for users to design screen layouts. The display can provide floor level-synchronised tenant content and is available in screen sizes of 19, 28 and 38 inches.

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