{"id":12266,"date":"2026-04-14T16:45:09","date_gmt":"2026-04-14T15:45:09","guid":{"rendered":"https:\/\/www.avire-global.com\/en-uk\/articles\/?p=12266"},"modified":"2026-04-15T10:06:25","modified_gmt":"2026-04-15T09:06:25","slug":"pstn-switch-off-why-dtmf-to-digital-conversion-matters","status":"publish","type":"post","link":"https:\/\/www.avire-global.com\/en-uk\/articles\/pstn-switch-off-why-dtmf-to-digital-conversion-matters\/","title":{"rendered":"PSTN Switch-Off: Why DTMF to Digital Conversion Matters"},"content":{"rendered":"\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading\"><\/h1>\n\n\n\n<p class=\"has-font-20-18-font-size\">The UK\u2019s Public Switched Telephone Network, or PSTN, is being withdrawn as telecoms infrastructure moves to all-IP connectivity. For lift emergency communication systems that still rely on analogue pathways and DTMF signalling, this is not simply a network update. It is a critical change that affects reliability, compliance and long-term service continuity.<\/p>\n\n\n\n<p>Many legacy lift emergency telephones and autodiallers still depend on analogue DTMF transmission over copper lines or voice networks. As these traditional pathways are phased out, systems that have not been adapted for digital transmission become more vulnerable to distortion, failed calls and reduced visibility.<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Why DTMF to digital conversion matters now<\/h2>\n\n\n\n<p>DTMF has long been used to support call signalling and communication workflows in lift emergency systems. However, if emergency calls and test call signalling still rely on traditional voice pathways, the system is increasingly exposed to signal distortion, failed calls and regulatory risk.<\/p>\n\n\n\n<p>This matters because digital telecoms networks do not behave in the same way as legacy analogue networks. A system that was once dependable over PSTN may not deliver the same performance once those network conditions change.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\" style=\"margin-right:var(--wp--preset--spacing--fluid-0-20);margin-left:var(--wp--preset--spacing--fluid-0-20)\"><img decoding=\"async\" width=\"640\" height=\"320\" src=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2023\/08\/Emergency-phone_-universal-P100-protocol-DTMF-clipping-4.gif\" alt=\"Illustration showing DTMF clipping in a legacy emergency phone system\" class=\"wp-image-3664\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-extra-yellow-color has-alpha-channel-opacity has-extra-yellow-background-color has-background\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">How the PSTN switch-off affects lift emergency communication systems<\/h2>\n\n\n\n<p>As PSTN and legacy voice-based transmission are retired, lift communication systems that continue to rely on analogue signalling face a growing risk of reduced performance. In practice, that can mean unreliable emergency calling, inconsistent signalling and lower confidence in the system\u2019s ability to perform when needed.<\/p>\n\n\n\n<p>For building owners, facility managers and lift service providers, the challenge is not only maintaining connection. It is also maintaining compliance, system visibility and resilience in a post-PSTN environment.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-extra-yellow-color has-alpha-channel-opacity has-extra-yellow-background-color has-background\" \/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">A digital approach to DTMF transmission<\/h2>\n\n\n\n<p>AVIRE\u2019s approach with the <a href=\"https:\/\/www.avire-global.com\/en-uk\/product\/cellular-gateway\/dcp-evo\/\">DCP Evo<\/a> is to replace analogue pathways with secure, digital transmission. The DCP Evo combines a cellular gateway, emergency telephone interface and remote monitoring gateway in one device, supporting lift emergency communications as networks move beyond PSTN.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border\" style=\"margin-top:24px;margin-bottom:24px\"><a href=\"https:\/\/www.avire-global.com\/en-uk\/product\/cellular-gateway\/dcp-evo\/\"><img decoding=\"async\" width=\"1950\" height=\"569\" src=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2025\/09\/Digital-solutions-for-ILMs.png\" alt=\"AVIRE digital solution for lift emergency communication systems\" class=\"wp-image-10580\" style=\"border-radius:15px\" srcset=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2025\/09\/Digital-solutions-for-ILMs.png 1950w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2025\/09\/Digital-solutions-for-ILMs-300x88.png 300w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2025\/09\/Digital-solutions-for-ILMs-1024x299.png 1024w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2025\/09\/Digital-solutions-for-ILMs-768x224.png 768w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2025\/09\/Digital-solutions-for-ILMs-1536x448.png 1536w\" sizes=\"(max-width: 1950px) 100vw, 1950px\" \/><\/a><\/figure>\n\n\n\n<p>Key capabilities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Native support for <strong>VoIP and VoLTE<\/strong> over 4G data<\/li>\n\n\n\n<li><strong>DTMF-to-digital conversion<\/strong> at the source to avoid distortion and signal loss over legacy voice channels<\/li>\n\n\n\n<li>Remote configuration and monitoring via the <strong>AVIRE Hub<\/strong> or mobile app<\/li>\n\n\n\n<li><strong>TLS encryption<\/strong> for secure data communication<\/li>\n\n\n\n<li>Built-in battery backup for resilience during power interruptions<\/li>\n\n\n\n<li>Compatibility with existing analogue handsets using the P100 protocol<\/li>\n<\/ul>\n\n\n\n<p>Together, these features support a more dependable platform for managing lift emergency communications in a digital network era.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-extra-yellow-color has-alpha-channel-opacity has-extra-yellow-background-color has-background\" \/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Why digital conversion performs better than transparent gateways<\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">DTMF to digital conversion with a transparent gateway<\/h3>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border\" style=\"margin-top:16px;margin-bottom:16px\"><img decoding=\"async\" width=\"1600\" height=\"400\" src=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/transparent-gateway.png\" alt=\"Transparent gateway approach for DTMF to digital conversion\" class=\"wp-image-11806\" style=\"border-radius:20px\" srcset=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/transparent-gateway.png 1600w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/transparent-gateway-300x75.png 300w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/transparent-gateway-1024x256.png 1024w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/transparent-gateway-768x192.png 768w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/transparent-gateway-1536x384.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">Because the signalling remains dependent on legacy voice behaviour, transparent gateways can be more vulnerable to distortion, compression and handover issues.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neutral-10-color has-alpha-channel-opacity has-neutral-10-background-color has-background\" \/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">DTMF to digital conversion with the AVIRE DCP and DAU<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border\" style=\"margin-top:16px;margin-bottom:16px\"><img decoding=\"async\" width=\"1700\" height=\"425\" src=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/DCP-plus-DAU.png\" alt=\"AVIRE DCP and DAU architecture for digital lift emergency communication\" class=\"wp-image-11836\" style=\"border-radius:20px\" srcset=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/DCP-plus-DAU.png 1700w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/DCP-plus-DAU-300x75.png 300w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/DCP-plus-DAU-1024x256.png 1024w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/DCP-plus-DAU-768x192.png 768w, https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/02\/DCP-plus-DAU-1536x384.png 1536w\" sizes=\"(max-width: 1700px) 100vw, 1700px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">When used with a Digital Audio Unit, or DAU, instead of an analogue telephone, DTMF tones are digitised immediately. This enables upstream digitalisation of the communication system and helps reduce transmission errors.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Transparent gateways<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-extra-yellow-color has-alpha-channel-opacity has-extra-yellow-background-color has-background is-style-default\" \/>\n\n\n\n<ul class=\"wp-block-list\">\n<li>DTMF transmission over legacy voice networks<\/li>\n\n\n\n<li>Limited support for VoIP and VoLTE<\/li>\n\n\n\n<li>Greater exposure to compression and handover issues<\/li>\n\n\n\n<li>Basic or limited remote configuration<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">AVIRE DCP Evo<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-extra-yellow-color has-alpha-channel-opacity has-extra-yellow-background-color has-background is-style-default\" \/>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Digital conversion and data transport<\/li>\n\n\n\n<li>Native VoIP and VoLTE support for all-IP networks<\/li>\n\n\n\n<li>Digital packets help preserve signal integrity<\/li>\n\n\n\n<li>Full remote management and monitoring<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:5px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-extra-yellow-color has-alpha-channel-opacity has-extra-yellow-background-color has-background\" \/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8e96f76c wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-neutral-bg-05-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-radius:10px;padding-top:15px;padding-right:15px;padding-bottom:15px;padding-left:15px\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/01\/Compliance.png\" alt=\"Compliance and visibility icon\" class=\"wp-image-11458\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">Compliance and system visibility<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Background test calls and status reports are transmitted as secure data rather than distorted voice signals<\/li>\n\n\n\n<li>Alerts and logs are visible in real time via AVIRE Hub<\/li>\n\n\n\n<li>Remote configuration can reduce downtime and unnecessary engineer visits<\/li>\n<\/ul>\n\n\n\n<p>This supports greater visibility and helps maintain EN 81-28 compliance as networks evolve.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-neutral-bg-05-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-radius:10px;padding-top:15px;padding-right:15px;padding-bottom:15px;padding-left:15px\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/www.avire-global.com\/en-uk\/wp-content\/uploads\/sites\/18\/2026\/01\/Experts.png\" alt=\"Digital transition expertise icon\" class=\"wp-image-11560\" style=\"width:70px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">Ready for the post-PSTN era<\/h3>\n\n\n\n<p>The transition to digital telecom infrastructure is permanent. Systems built around analogue signalling will become increasingly unreliable if they are not adapted for modern network conditions.<\/p>\n\n\n\n<p>DCP Evo replaces legacy telephony with secure DTMF-to-digital transmission, helping protect lift safety, compliance and long-term operational resilience.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Final thoughts<\/h2>\n\n\n\n<p>The PSTN switch-off is changing the conditions that many lift emergency communication systems were originally built for. If analogue signalling remains in place, the risk to reliability and compliance will only grow.<\/p>\n\n\n\n<p>By moving DTMF transmission into a secure digital environment, organisations can reduce signal risk, improve visibility and prepare more confidently for the next phase of telecoms infrastructure.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-neutral-bg-05-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-3bcd2578 wp-block-group-is-layout-constrained\" style=\"border-radius:16px;padding-top:24px;padding-right:24px;padding-bottom:24px;padding-left:24px\">\n<h3 class=\"wp-block-heading\">Need help reviewing your current setup?<\/h3>\n\n\n\n<p>If you are reviewing your lift estate in light of PSTN switch-off, AVIRE specialists can assess your current setup and advise on a compliant, future-ready upgrade path.<\/p>\n\n\n\n<div class=\"wp-block-contact-form-7-contact-form-selector\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f10811-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"10811\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en-uk\/wp-json\/wp\/v2\/posts\/12266#wpcf7-f10811-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"10811\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f10811-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"wpcf7-turnstile cf-turnstile\" data-sitekey=\"0x4AAAAAACU4_lQBYY07UK2M\" data-response-field-name=\"_wpcf7_turnstile_response\"><\/div>\n\n<div class=\"field\">\n\t<p><label>Email<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"email@example.com\" value=\"\" type=\"email\" name=\"email\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label>First name<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"first-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First name\" value=\"\" type=\"text\" name=\"first-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label>Last name<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"last-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Last name\" value=\"\" type=\"text\" name=\"last-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label>Company<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Company Name\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label>Comments<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"comments\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"Your message or comments\" name=\"comments\"><\/textarea><\/span>\n\t<\/p>\n<\/div>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">I consent to my details being stored in reference to the GDPR. See <a href=\"https:\/\/www.avire-global.com\/privacy-policies\" target=\"_blank\">privacy policy.<\/a><\/span><\/label><\/span><\/span><\/span>\n<\/p>\n<div class=\"row buttons\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Submit\" \/>\n\t<\/p>\n\t<div class=\"button\">\n\t\t<p>Cancel\n\t\t<\/p>\n\t<\/div>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The UK\u2019s Public Switched Telephone Network, or PSTN, is being withdrawn as telecoms infrastructure moves to all-IP connectivity. For lift emergency communication systems that still rely on analogue pathways and DTMF signalling, this is not simply a network update. It is a critical change that affects reliability, compliance and long-term service continuity. Many legacy lift [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":12268,"menu_order":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","inline_featured_image":false,"footnotes":""},"product_cat":[],"class_list":["post-12266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/posts\/12266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/comments?post=12266"}],"version-history":[{"count":5,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/posts\/12266\/revisions"}],"predecessor-version":[{"id":12295,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/posts\/12266\/revisions\/12295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/media\/12268"}],"wp:attachment":[{"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/media?parent=12266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/categories?post=12266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/tags?post=12266"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.avire-global.com\/en-uk\/wp-json\/wp\/v2\/product_cat?post=12266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}